Organisation: freenet Group

The freenet Group is the biggest network-independent telecommunications provider in Germany. The Group is in the process of establishing itself in the Digital Lifestyle business as a provider of household / at-home solutions for customers that are not necessarily related to telecommunications. As a mobile service provider, freenet Group offers customers a comprehensive portfolio of services and products, especially in the field of mobile voice and data services. The freenet Group does not operate its own network, but markets mobile communication services for the mobile network operators Telekom, Vodafone, E-Plus and O2 in Germany, under its own name and on its own account. Apart from its own network-independent postpaid, no-frills and prepaid services, the company also offers the original network operators’ tariffs. In addition, in its capacity as a digital lifestyle provider with strengths in sales and services, the freenet Group offers a growing range of attractive, mobile Internet-related household products and services for customer. By acquiring Gravis-Computervertriebsgesellschaft mbH (“GRAVIS”) – one of Germany’s largest independent and authorized distributors of Apple products with today 44 stores – freenet significantly increased its business volume in this area. An extensive selection of hardware complements the offer. Closeness to the customer across all sales channels is essential to the company’s successful competitive positioning as a retail-oriented telecommunications provider with some 568 mobilcom-debitel shops and 44 stores operated under the premium brand GRAVIS and another approx. 5,600 stationary retail points in stores and in 400 major electronics markets (exclusivity agreement with Media-Saturn Deutschland GmbH). That is why the freenet Group’s 4,939* employees work continuously to improve the group’s sales and service expertise. The Group mainly focuses its marketing efforts on the retail business with private customers in Germany.